Call for Papers on “Firearm Markets, Marketing, and Society”

I have published a few articles/book chapters on gun advertising. My first was an analysis of the rise of Gun Culture 2.0 as reflected in The American Rifleman. I replicated that study using Guns magazine. And most recently examined the portrayal of women (and men) in the Rifleman. If we expand from advertising per se to the marketing of Gun Culture 2.0, then I can add my study of the USCCA’s Concealed Carrry Expo to the list.

Because most analyses of gun advertising are impressionistic (and politically motivated), I get quite a few calls from the media about it. Although I welcome the opportunity to correct misunderstandings about the content and effect of gun ads (e.g., Bushmaster’s “Man Card” campaign), I welcome even more a recent “call for papers” I received from a marketing professor, Terrence Witkowski.

Witkowski is guest editing a special issue of the Journal of Macromarketing on “Firearm Markets, Marketing, and Society.” See the full call for papers. The submission deadline is 28 February 2023.

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Light Over Heat #28: Examining a Study of Permitless Carry Laws and Officer-Involved Shootings

NOTE: Since I recorded this video, I published an analysis of this study and one other study on Stephen Gutowski’s gun news reporting site, The Reload. The article is only available to subscribers, but a subscription is well worth the cost.

This week I look at a study that purports to show that the shift to permitless carry laws from 2014 to 2020 is associated with a rise in the number of officer-involved shootings of civilians.

The idea is that permitless carry creates more of a perceived threat among law enforcement officers, leading to more officer-involved shootings (OIS).

The paper’s abstract reads, “On average, Permitless CCW adopting states saw a 12.9% increase in the OIS victimization rate or an additional 4 OIS victimizations per year, compared to what would have happened had law adoption not occurred.”

But according to a press release announcing the article, an increase in officer involved shootings was only found in 4 of 11 states that went to permitless carry during the study period.

So, despite the headline, in a majority of states that went permitless, there was NO increase in the number of officer-involved shootings compared to the synthetic control states. Here again we see what I call “the problem with averages.”

New “Light Over Heat” videos are released on YouTube every Wednesday, so please surf over to my YouTube channel and SUBSCRIBE to follow, RING THE BELL to receive notifications, and SHARE so others can learn about this work.

Light Over Heat #23: The Benefits of Intellectual Diversity and the Challenge of Achieving It

In my last video (Light Over Heat #22), I reflected on the value of diversity (political, cultural, social, intellectual) in exposing us to people different from us and ideas different from our own. From these differences can come greater understanding. I applied this idea to some of the ways I have come to see the issues raised by the Buffalo mass murder differently.

This week, I reflect on how intellectual diversity has challenged me to think better in my scholarly work on guns. Drawing on Jonathan Haidt’s work in THE RIGHTEOUS MIND (about which I have written before), I highlight the importance of people with different views working together in a spirit of trust to make scholarship about guns, but also (potentially) the world, better.

New “Light Over Heat” videos are released on YouTube every Wednesday, so please surf over to my YouTube channel and SUBSCRIBE to follow, RING THE BELL to receive notifications, and SHARE so others can learn about this work.

The Standard Model of Explaining the Irrationality of Defensive Gun Ownership

Last year I was invited to contribute to a special issue of The ANNALS of the American Academy of Political and Social Science by the editors Cassandra Crifasi, Jennifer Dineen, and Kerri Raissian. The theme of this issue is “Gun Violence in America: What Works and What is Possible.”

Specifically, the editors invited me “to write a paper overviewing the evolution of American gun culture – from hunting to gun culture 2.0. Your scholarship in this area will help readers of the special issue understand the role guns play in American culture and how that role has evolved (or not) over time.”

I am always flattered but such invitations, though perhaps I should not be. Maybe the first dozen people they asked said “No”? More likely is the reality that not many scholars have focused their work on gun culture per se, as opposed to adverse outcomes with guns, which is the primary focus of this special issue.

As usual, my participation in these sorts of enterprises reminds me of the Sesame Street song I remember so well from my childhood.

My contribution will focus on the rise of Gun Culture 2.0, the self-defense core of American gun culture today. But I also want to engage what I call “The Standard Model of Explaining the Irrationality of Defensive Gun Ownership” – the primary way gun studies scholars approach Gun Culture 2.0.

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A Sociology of Firearms for the Twenty-First Century – Editor’s Introduction Now Available

Although the printed journal is not due out until February 2022, by the magic of the internet, the articles appearing in the special issue of Sociological Perspectives that I co-edited are now available online (though mostly pay-walled, sorry).

The Special Issue Editors’ Introduction that Trent Steidley and I wrote, A Sociology of Firearms for the Twenty-First Century, was published online last week.

Far from just a summary of the articles in the special issue, Trent and I tried to stand back and put those articles in a broader scholarly context that highlights why they are important to advancing a sociology of firearms for the twenty-first century.

Give it a read and let me know what you think. If you have trouble accessing the text, please let me know!

Concealed Carry Revolution Book Available Now

Despite the profound significance of the issue, no comprehensive but concise history of concealed carry laws in the United States yet exists. Concealed Carry Revolution seeks to fill this gap. It is available right now from Amazon, Barnes & Noble, or by special order through your favorite local bookstore. An electronic version should also be available soon.

An even better way to get a copy of the book is to make a small donation in support of my work through my “Buy Me a Coffee” page (like Patreon). Those who sign up as annual members will receive a free signed copy of the book and monthly supporters will receive a free electronic copy as a “Thank You!”

This small book (100 pages including extensive notes) was originally written as a chapter in my larger book on Gun Culture 2.0 on which I continue to work. As the chapter grew longer and the focus of that work shifted, I found myself with a great deal of material which had no obvious outlet.

If you happen to get a copy of the book, I would appreciate your review (honest, if necessary) on Amazon.com, Goodreads, or your favorite book review site.

As always, I am grateful for your interest in and support of my work in telling the story of American gun culture.

Buy me a drinkIf you want to support my work, please buy me a drink

Gun Culture 3.0? I Don’t Think So (Not Yet)

I have been trying to understand what I call, following gun journalist Michael Bane, Gun Culture 2.0 for over 10 years now. I am currently in a race to finish my book on the topic before Gun Culture 3.0 arrives.

I have not yet seen any convincing evidence that American gun culture has reached a new evolution, but recently some scholars have claimed it has. I refer to a press release from the Boston University School of Health, screen capped below.

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Women, the NRA, and Gun Culture by Noah Schwartz

Although I was not a fan of NRATV generally, there were some programs I thought did a good job of trying to “build bridges, not walls.” Among these were shows aimed at incorporating more women in gun culture. So I was excited when I came across an academic article — “Called to Arms: The NRA, The Gun Culture & Women” in Critical Policy Studies — that analyzed some of these programs like Love at First Shot.

I was going to write a summary of the article, but then it occurred to me that the author himself might do a better job of sharing his ideas on the topic. I am pleased that Noah S. Schwartz (see about the author at the end) agreed, and his thoughts are below.

(If you cannot access the original article behind the paywall, send me an email and I can send you a copy for educational purposes.)

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Not So Hidden Humor in Gun Owners’ YouTube Videos by Connie Hassett-Walker

In my work on gun culture, I have systematically avoided collecting systematic data on gun culture online. True, I have spent time with and attended a seminar by YouTube star John Correia of Active Self Protection. But I just don’t have the stomach to wade into many online gun forums or follow too much gun social media.

Fortunately, other scholars are braver than I am. Among them is Connie Hassett-Walker. Following on her recent book, Guns on the Internet (Routledge, 2019), she offers some examples of and reflections on humor in gun owners’ YouTube video here.

In the conclusion to her book (and in an essay on The Conversation), she issues “The 100 YouTube Video Challenge.” Designed to inspire open-mindedness and empathy for those on the other side of the gun debate, the challenge entails watching 100 YouTube videos “showcasing something from the opposing side.” Not only that, “but identifying three things in the videos they watch to which they could relate” (p. 131).

Here she gives those on the gun control side 8 pro-gun videos to get them started toward their 100. Please suggest other videos from either side of the debate in the comments.

By Connie Hassett-Walker

I imagine what you’re thinking. ‘Gun videos’… ‘humor’… what?

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